In Western Australia, a liquor licence is more than just permission to serve alcohol – for your hospitality business it can be the golden ticket to a whole new level of business growth and customer satisfaction.
As a licensed premises, you have the opportunity to offer your customers an unforgettable experience that will motivate repeat business and recommendations to friends and family.
Securing a liquor licence can be the secret ingredient for success, here’s why…
- Boost Your Bottom Line – Cheers to That!
A liquor licence lets you tap into (pun intended) one of the highest-margin products you can sell. Whether it’s craft beers, signature cocktails, or that perfect wine pairing with dinner, customers are willing to spend a little extra to sip and enjoy the experience.
Let’s face it, what’s better than enjoying great food with a drink in hand? Offering liquor services will not only keep customers coming back but also increase your revenue.
- Turn Events into Epic Experiences
Imagine hosting exclusive wine nights, bottomless brunches, or live music events where drinks are part of the attraction. With a liquor licence, your venue can be the go-to spot for celebrations, corporate functions, and all sorts of social gatherings.
From weddings, intimate dinners to wine tastings, alcohol adds that special touch, making your space more versatile and in-demand.
- Stand Out from the Crowd
Competition in WA’s hospitality scene is fierce, but a liquor licence helps you stand out. Without one, your business might be left behind, while your competitors are offering that perfect glass of Cab Sav or a round of craft beers.
Being able to offer alcohol at your venue puts you on the map for tourists, locals, and anyone looking for a place to unwind with a drink or enjoy a meal. It also gives you the opportunity to create signature drinks, a unique wine list and memorable pairings that elevate your menu and customer experience.
- Be Part of the Western Aussie Spirit (Literally)
Western Australia is home to a thriving beer, wine, and spirits culture. By obtaining a liquor licence, you can support local brewers, distillers, and wineries while offering your customers something special.
Whether you’re featuring a local wine from the Margaret River region, or a craft beer brewed right down the road, you’re not just serving drinks – you are creating a connection between your business and WA’s rich beverage heritage that will make your business a destination attraction.
- A Liquor Licence Equals Business Gold
A liquor licence is an asset that can actually increase the value of your business. The ability to sell liquor will not only make your venue more attractive to your customers but also potential buyers or investors if you ever decide to sell or expand.
- Sip, Savour & Soar
A liquor licence isn’t just a piece of paper, it’s your ticket to tapping into new revenue streams, hosting unforgettable events, and taking your business to the next level.
In the vibrant and social world scenes around Perth and across WA, offering liquor services isn’t just a perk, it is fast becoming an expectation by consumers and it’s a necessity for standing out and staying competitive.
So, if you’re thinking of elevating your business, it’s time to raise a glass to the idea of securing a liquor licence. Our Liquor Licensing Team are available to discuss with you what type of licence might suit your business best and can prepare the application on your behalf, allowing you to get on with running your business and looking after your customers.
Cheers to new opportunities and the many happy customers you’ll serve along the way!